Money Talks, Bullshit Walks: The Power of Financial Influence

We’ve all heard the saying, “Money talks, bullshit walks,” but what does it really mean? In its simplest form, it highlights how money often speaks louder than words, excuses, or lofty promises. In today’s world, it’s no secret that money can open doors, influence decisions, and shape outcomes in ways that mere words or intentions rarely can. Let’s explore this expression further and see how it plays out across various sectors of society.

The Backbone of Power

In any context, money is a driving force. Whether in business, politics, or social matters, financial resources have a way of bending reality. Money offers power, access, and influence. Consider the business world—corporations are built on the back of capital, and the ability to invest or acquire resources dictates who wins and who loses. In an economy that prizes profitability above all, it’s easy to see how “money talks.”

Even the language we use reflects this dynamic. Terms like “cash flow,” “capital investment,” and “ROI” (Return on Investment) are common jargon. At its core, money becomes a measurable metric of success. If you’re trying to get something done, whether it’s starting a new project, launching a business, or getting a seat at the table, it’s often your financial backing that counts. Those who have it, get heard.

Business and the Currency of Influence

In the realm of business, the power of money is indisputable. A well-funded startup can leapfrog competitors simply by having the capital to hire top talent, market aggressively, or innovate faster. Take tech giants like Google or Apple, who continue to shape global economies through strategic investments and acquisitions. The money they pour into research, development, and advertising fuels their dominance.

However, it’s not just about having money—it’s about knowing how to use it. A person can have a fortune, but if they don’t use it strategically, it’s of little value. This is where the idea of “bullshit walks” comes into play. Promises and empty rhetoric can only carry you so far. Investors and consumers alike see through buzzwords like “innovation” or “disruption” if there’s no substance behind them. In the end, results matter, and results come when the money is put to good use.

Politics: The Influence of Big Money

The intersection of money and politics is where the phrase “money talks, bullshit walks” really hits home. Political campaigns today are largely funded by wealthy donors, PACs (Political Action Committees), and corporate interests. Money doesn’t just influence elections; it shapes legislation, pushes agendas, and even determines which issues get the public’s attention.

It’s common knowledge that in many cases, those with the most money can sway political decisions in their favor. In the United States, lobbying groups spend billions of dollars annually to influence lawmakers on everything from healthcare policy to tax cuts. While politicians may make promises to their constituents, it’s the lobbying dollars that often determine what gets prioritized.

If a politician can’t deliver on promises due to a lack of financial support or political clout, their rhetoric and intentions mean little. When big-money donors speak, they’re often the ones shaping the future, not the voters’ voices.

Social Media: The Power of Paid Influence

In the digital age, the adage “money talks, bullshit walks” also applies to social media. While organic content can attract some attention, the ability to go viral or reach a mass audience often requires significant financial backing. Sponsored posts, influencer partnerships, and paid advertising have become central to social media strategies for businesses and individuals alike.

Consider how much money influencers make from brand deals. Social media has created a new class of micro and macro-influencers, who can persuade their followers to buy products or support causes. The financial clout behind these campaigns speaks louder than words. If you have the budget to pay an influencer with millions of followers, your product or service will likely reach a massive audience, regardless of whether the influencer’s personal values align with your message.

The “bullshit” in this case could be the empty promises made by influencers or brands—without the financial backing to reach large audiences, they’ll fail to get noticed. This makes the balance of money, influence, and authenticity a complex and often contentious one.

The Role of Money in Social Status

Money also plays a key role in the social hierarchies of modern society. Access to resources often translates into social capital—whether that’s through prestigious schools, exclusive clubs, or high-status social circles. Here, too, “money talks.” A well-placed donation to a political campaign or a high-priced gala ticket can grant access to influential figures.

But in the realm of social status, “bullshit” can often expose itself. The idea of “fake it till you make it” has its limits. People can only pretend to be someone they’re not for so long before they’re exposed. Authenticity becomes apparent when financial resources are in the picture. A designer suit or luxury car might get you noticed, but if there’s no real substance behind the wealth, it can quickly fade away.

Conclusion: Money and Meaning

In the end, “money talks, bullshit walks” is a stark reminder of the power that financial resources wield in shaping outcomes. Whether in business, politics, social influence, or personal success, money provides the leverage that mere words or promises cannot.

However, it’s important to remember that while money is a powerful tool, it doesn’t guarantee long-term success or integrity. It’s what you do with it—how you use it to create meaningful change, deliver on promises, and uphold values—that truly defines its worth.

So, the next time you hear someone talking big but failing to deliver, remember: the money might not always speak for them, but it definitely has the power to back up those who can walk the walk.

Learn More: Paralysis by Analysis